CRO · New York
Conversion Rate Optimization in New York
CRO is the cheapest marketing you can buy — if you do it properly. Most tests I see are underpowered and poorly instrumented. I fix the tracking first, then quantify the opportunity, then test the biggest levers, hard.
Why bother
- More revenue from the ad spend you're already committed to
- A prioritized backlog based on opportunity size, not opinion
- Shipping velocity — decisions in weeks, not quarters
- A testing culture that outlasts any single engagement
What you get
- Funnel audit — quantified drop-off at every step
- Session replay and heatmap analysis (Hotjar, Clarity, Fullstory)
- Hypothesis backlog with PIE/ICE scoring
- A/B and server-side test builds (VWO, GA4, GTM)
- Landing page design, copy, and technical delivery
- Checkout, form, and pricing-page surgery
CRO for companies in New York
I work remote-first with teams across USA and beyond. New York time zone, New York budget expectations, New York competitive dynamics — I've shipped cro work in and around it. In-person when it genuinely helps; on Loom and in the account the rest of the time.
Fifteen years of this, across B2B SaaS, DTC e-commerce, travel, finance, and a handful of awkward categories you'd rather not hear about in a pitch. Happy to walk through the most relevant case on a call — including the ones that didn't work and what I learned.
Still the right fit in New York?
Thirty minutes. I'll pull your account, name three things that are leaking money, and tell you whether I'm the right person to fix them.
Book the call